It was rumored for a while, but now it is official. The Gwinnett Braves will adopt a new moniker in 2018.

The Gwinnett Braves are the AAA affiliate of the Atlanta Braves in the International League. Like most of the other farm teams, the Gwinnett affiliation is sporting the same name as the parent club. This is possible as the Braves own most of their farm teams. By naming their farm teams after themselves, the Braves want to promote their brand throughout the Southeast.

But with attendance figures staying behind, the club has been mulling for a while to change the name. In an attempt to give the attendance a boost, the club has decided to have a name-the-team contest which will end on June 2 and can be found at the team’s website. The parent club has given the green light for the operation.

The AAA Braves are looking for a name which can be linked to the area. Most minor league clubs sport a name like that and it makes sure there is a good link between the club and the fans.

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